Content Manager-内容营销经理

职位类别： 市场/营销经理/主管

Brief Description

You will work on Content Strategy, Content Creation and Content market related work across the portfolio of Maxus clients which is a fantastic opportunity to join the hugely dynamic and creative team .As a Content Manager, you will oversee creation of Content Strategies for our clients and work with them to build marketing solution designed to create passion and grow the community on ATL & BTL, research and development.



Reporting of the role

This role reports to Content Director, Maxus Guangzhou



3 best things about the job:

1) Work in the fast growing content marketing segment in the industry with broad client portfolio including FMCG/Auto/Luxury/3C.etc

2) Grow up with a young/passionate & diverse team.

3) An opportunity to learn from the best and gain invaluable experience both from a strategic and on-ground level.



In three months, you would have:

1) Demonstrate understanding of the business challenges and clients’ content requirements.

2) Get familiar with content resources owned by internal network & external owners.

3) Participate in creation of Content Calendars for clients.



In six months, you would have:

1) Form a trust between your team and your clients in terms of consultancy and content strategy.

2) Develop and implement a branded content for clients.

3) You will be working closely with the content teams for market opportunities, execution and with business teams.



In 12 months, you would have:

1) You will support in new business pitch to deliver consumer content consumption insight & brand content solutions.

2) You will deliver the best practice achieved in the past 12 months and share the learning & key observation on the market in team & agency level.



Responsibilities of the role:

1) Manage and running of a profit center responsible for services rendered across Content (TV, Film, Digital, Social, Mobile, Sports and Live Events) for Maxus Guangzhou.

2) Responsible for Content market research and development.

3) Keep up to date on all regulatory matters relating to the Brand Content discipline such

as TV, digital, event, sponsorship.

4) Content media landscape analysis/sharing.

5) Pre and post content activation study.



What you will need:

1) Have an understanding and around 3-4 years’ experience in sponsorship, content, media and entertainment.

2) A deep insight into China content market, case studies and learning.

3) Strong management experience and skills with the ability to lead cross-functional teams and people not directly reporting to you.

4) Good Communication skills

5) Good presentation skills (written and oral)

6) Develop and maintain strong creative agency and team relationships

7) Develop and maintain good relationships with media reps

8) Effective team player

• 年龄要求： 不限
• 语言要求：不限