Overview:
This role is responsible for implementing and managing the company's content across various platforms, including websites, social media (WeChat), blogs (Resource Center), and emails (SFMC). This position involves shaping the Southco brand voice by creating, managing and optimizing content that engages target audiences and drives traffic. Key responsibilities include developing content strategies, producing high-quality written materials.
Responsibilities:
1.Work with product managers, sales to create engage content, blog posts, storyboards and visual content across various platforms
2.Develop and implement content strategies that supports PR goals
3.Implement communication plans to addressing common concerns, emerging issues that enhance corporate messaging
4.Report on the results of Public Relations and Social Media activities
5.Identify and outreach to channels to distribute contents
Requirements:
1.Bachelor’s degree in Marketing, Business, Communications or Journalism
2.5+ years in marketing, media consultancy, PR agency
3.Strong analytical and writing skills, cross department and region experience, public relations experience
